
The firm plans to increase its income direct sales (B2B), 15 to 25%
Reduce $ 400,000 for making costs orders year
The company plans grow 10% market share, thanks to this solution
Mexico City, March 24, 2011 .- Today, OfficeMax announced the e-commerce platform BusinessSolutions known, analytical solutions based on IBM's business, thanks to advanced functionality, you will gain tangible benefits for your business and gain market share, better serve existing customers and new customers more easily throughout the country.
" IBM's solution allows us not only operate more efficient and reduce costs, but also gained market share against our major competitor, "said Jose Luis Cisneros, Chief Information Officer (CIO) of OfficeMax Mexico. "Now, all the different departments involved in the sale process have real time information, enabling them to make better decisions and act in a timely manner."
BusinessSolutions The portal can integrate information from various departments like Marketing, Sales Management and Supply Chain ( Supply Chain Management ) and display key performance indicators ( KPI Key Performance Indicator ), giving OfficeMax visibility and knowledge necessary to help ensure that each department operates reliably and efficiently. In addition, information may also be shared among various departments.
This solution is based on business analytics tools from IBM, OfficeMax to provide a holistic, interconnected and intelligent of all the information necessary to successfully complete the process of lifting of orders "business business "(B2B and Business to Business), from verifying the inventory of each item (regardless of whether they are pens or chairs), track customer service, consolidate orders and shipping. Now OfficeMax executives can easily identify trends or issues that will impact their profitability, further facilitating strategic decision-making medium and long term.
For example, to analyze patterns of consumption, OfficeMax can develop strategies to increase sales and provide added value to create customer loyalty by offering promotions and services tailored to their specific needs. Creating efficiency in the process making of orders has enabled the office supplies provider can reduce operating costs and gain market share against its primary competitor.
"IBM In Mexico we are convinced that information management is the differentiator that can deliver better results to companies," said Eduardo Gutierrez, Director of the IBM Software unit in Mexico. "The corporate sales portal (B2B) OfficeMax is one example of how technology and analysis of real-time information allows us to offer customers a better shopping experience and thus have more satisfied customers."
L to e-commerce solution from IBM, OfficeMax allows gathering information about the process of making purchase orders (including inventory, sourcing, consolidation of orders, customer service, delivery and product catalog) and deliver information through a Web-based interface.
BusinessSolutions OfficeMax offers information, visibility and real-time analysis, which allows the company to stay one step ahead of your competitors. For example, OfficeMax income can set KPIs and have a view of sales by geography, department, customer or product. In addition, executives can see if there is a decline in sales of a specific store for a particular product, such as a printer. They can also see that same printer sells well in a shop located in another geography. Knowing this, managers can move the excess inventory of the store selling problems and send the product to the store where it sells best.
Thanks to these features, OfficeMax provides better balance and reduces inventory costs. Executives also can develop marketing campaigns designed specifically to increase sales of printers in regions with less displacement, allowing Proactive thus regain market share for the product.
Solution Components:
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IBM ® Cognos 8
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IBM ® WebSphere Commerce
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IBM Business Partner: Grupo ASSA
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