weekend, to the amazement of everyone I was watching the 1, I could clearly see what looked like a commercial spot. The only peculiarity was that it was La Casera, official sponsor of the Tour of Spain.
This oddity led me to consult the Law on Financing of Radio and Television Corporation English dispelled my doubts:
Article 7. Income from the activity.
1. RTVE may earn income, not to undercut prices of its business, for services rendered and, in general, by the exercise of their activities, including the marketing of their content, both own production as mixed or co-production provided that the income derived from activities of advertising or teleshopping in any form, including sponsorship and advertising of products or exchange programs or in the case of conditional access revenues that are not authorized under this Act however, be permitted and exchange advertising sponsorships of sporting and cultural, that fall within the public service mission of the Corporation no commercial value and if they have this system as the only means of dissemination and production .
is, even we can see spots on national TV.
0 comments:
Post a Comment